Strengthening the Food System through Value-added Potato Products in North and Central Gujarat, India
Vishita Khanna *
Department of HRD and Personnel Management, IABMI, AAU, Anand, India.
Y. A. Lad
Department of HRD and Personnel Management, IABMI, AAU, Anand, India.
*Author to whom correspondence should be addressed.
Abstract
Gujarat has emerged as a major potato producing and processing hub in India, ranking fourth in national potato production, with North and Central Gujarat contributing significantly to the state’s output. The region is also a leading producer and exporter of processed potato products, particularly French fries, supported by favorable agro-climatic conditions, processing grade varieties, cold storage infrastructure, and entrepreneurial investment. This study examines the role of value-added potato processing in strengthening the regional food system. Primary data were collected from 15 operational potato processing units in North and Central Gujarat using a descriptive research design, supported by secondary sources. The findings indicate that value addition through products such as frozen fries, wafers, flakes, and powders improves shelf life, reduces post-harvest losses, stabilizes prices, and strengthens production–market linkages. Availability of working capital, demand estimation, and quality control systems were identified as key growth drivers, while financial constraints and high production costs emerged as major challenges. The study concludes that value-added potato processing enhances food system efficiency, farmer income stability, employment generation, and supply chain resilience, highlighting the need for targeted policy support.
Keywords: Potato, value addition, potato processing, food systems, agribusiness